Sonic The Hedgehog takes to the skies in their much-anticipated collaboration with AirAsia. Guests aboard the D7 170 flight from Kuala Lumpur to Bangkok on October 16th were in for an electrifying treat as they were welcomed into a Sonic wonderland.
The flight featured vibrant blue backdrops, Sonic-themed goodies, and exclusive in-flight experiences that kept the excitement rolling throughout the flight. There were even Sonic’s Golden Ring Cakes, a zesty mango and lemon-flavoured combo paired with a fizzy iced yuzu drink that brought smiles all around.
This collaboration is part of AirAsia’s “The Colour of Connection” campaign, blending the best of gaming and travel. With Sonic leading the way and Persona 5 Royal to follow soon after, AirAsia plans to offer more immersive experiences for passengers on every journey.
Izal Azlee, Head of IP Development of AirAsia brand co., shared his excitement, saying: “We are thrilled to bring Sonic and friends to the skies. It’s a dream come true for us to highlight iconic characters on board and offer this unique experience. Now, not only can everyone fly but also enjoy flying with their favourite characters on AirAsia flights around the region.”